The science behind the colour of your wall

Are you aware of the science behind colours?

Take this for example, why do most fast-food chains use the colour red for their logo and brand design? And why do most tech brands use blue for theirs? This is what we call the psychology of colours.

Red encourages appetite and is associated with feelings of excitement—perfect for restaurants that serve fast foods. On the other hand, blue displays intelligence, trust, and efficiency, which is convenient for the technology industry.

What is room colour psychology?

We may not realise this but colours can significantly impact our moods, thoughts, actions, and reactions. But the effect of colours may differ for everyone as it depends on several factors such as age, gender, ethnic background, and climate. For instance, while white may represent purity in many western countries, it represents mourning in many eastern countries.

The psychology of colour is heavily used in marketing, art and design, as shown in the example above. But it also applies to the colours used inside your home—your wall, bed sheets, curtains and more.

So, if feelings of comfort and tranquillity are what you seek when you enter your home, what colours should you pick for your walls?

Tips to choosing colours for your walls

1) Warm colours

Colours	Meanings it may convey	Suitable for
Red	Red is a very stimulating colour that screams excitement, energy, desire, and power. The colour is shown to increase blood pressure and heart rate.	Dining room Living room Entryway Bedroom
Pink	Pink is a calming colour that represents love, kindness, and femininity. Boosts creativity. Shades of pale pink are described as relaxing. Vibrant shades of pink can be stimulating.	Office Bedroom Nursery
Orange	Orange is an energetic colour that evokes enthusiasm, excitement, and creativity. Promotes activity.	Exercise room Playroom
Yellow	Yellow is the colour of optimism and happiness. Has been known to increase the level of serotonin and creativity. Can create feelings of happiness in small doses but too much exposure to yellow has been linked to flaring tempers.	Living room Bathroom Kitchen Dining room Studios

2) Neutral Colours

Colours	Meanings it may convey	Suitable for
Black	Black is a strong colour that gives depth to your colour scheme. Represents sophistication, elegance, and formality. Often used to create accents in a room.	Conference room Anywhere as long as used in small doses, not for painting entire walls
White	White is a timeless classic that represents innocence, simplicity, serenity, and peace. The colour brings calming effects and makes the room appear more spacious.	Suitable for every room
Grey	Grey is the new “in” colour that brings comfort and warmth to a room. It’s also versatile—timeless and classic in lighter shades and edgy in darker shades.	Suitable for every room
Brown	Brown is an earthy colour that brings out elegance and sophistication. It adds warmth to a room and is commonly used with traditional decor.	Suitable for every room

3) Cool colours

Colours	Meanings it may convey	Suitable for
Blue	Blue represents calmness. Said to lower blood pressure and heart rate.	Bedroom Bathroom Study room
Green	Green represents renewal and youth. Has a calming effect and is the most restful colour. Helps relieve stress and improve fertility.	Bedroom Living room Kitchen Dining room
Purple	Purple is the colour of sophisticated drama—lighter shades of purple bring relaxation while darker shades bring rich sophistication. Known to stimulate brain activity.	Bedroom Office Living room Study room

So now that you know what these colours represent, carefully and creatively choose the right colours for your walls depending on how you want your rooms to appear. If you need more design tips or advice on which colours to avoid, just get in touch with us now!

Let us bring your dream home to life.

The science behind the colour of your wall

What is room colour psychology?

Tips to choosing colours for your walls

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